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Posted: 2025-08-06 18:19:33 UTC

This article contains some claims that are falsified. While not everything in the article is false, please proceed with extreme caution and verify any critical information independently.
This article contains some claims that are falsified. While not everything in the article is false, please proceed with extreme caution and verify any critical information independently.
Status
Last Updated
2025-08-06 18:20:28 UTC
Verified By
Rollup News
Alkimi Exchange is using the Sui Stack to rebuild the digital advertising industry onchain, aiming to solve issues like intermediaries, delayed payments, and lack of transparency. Global brands like AWS, TikTok, Polestar, and Currys are participating in this initiative.
Rebuilding the digital advertising industry onchain
Solving issues of intermediaries and lack of transparency
Utilizing the Sui Stack for scalable and verifiable advertising transactions
Enabling faster payments and transparent reporting for advertisers and publishers
Unlocking new use cases like AdFi models and data monetization
Intermediaries in the advertising industry
Delayed payments to publishers
Lack of transparency in ad reporting
Billions lost due to inefficiencies in the current system