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Posted: 2025-04-19 02:02:47 UTC

This article contains some claims that remain unverified. While much of the content may be accurate, exercise care when relying on this information.
This article contains some claims that remain unverified. While much of the content may be accurate, exercise care when relying on this information.
Status
Last Updated
2025-04-19 02:03:33 UTC
Verified By
Rollup News
David Axelrod's strategy for making Obama president involved framing a narrative of change, controlling the media by simplifying messaging and focusing on human stories, and activating grassroots movements to spread the message.
Framing the Narrative: Positioning Obama as 'Change' to resonate emotionally with voters.
Owning the Media: Controlling the narrative through simplified messaging and strategic media access.
Activating the People: Empowering grassroots volunteers and online communities to spread Obama’s message.
Overcoming Obama's initial lack of political dynasty, war chest, and national fame.
Flipping the narrative of Obama's inexperience into a fresh start.